Ipsos Arcanum Tarot

The Ipsos Arcanum Tarot is a fully illustrated 78-card deck created by Ipsos Malafaya, launched successfully on Kickstarter in 2023. The deck is characterized by its vibrant and luminous digital artwork, which aims to provide an accessible yet profound reading experience for all skill levels.

The deck's visual style employs bold colors and strong contrasts, making each card pop with energy. While the campaign story is brief, the visual evidence suggests a modern interpretation of classic tarot archetypes, with figures and scenes rendered in a distinctive digital art style. The inclusion of a digital guidebook ensures that readers have immediate access to interpretations, supporting both new learners and those seeking deeper insights.

Positioned as suitable for both beginners and advanced readers, the Ipsos Arcanum Tarot likely maintains a connection to traditional tarot structures, allowing for intuitive readings while still being grounded in established meanings. The emphasis on 'vibrant and luminous' artwork suggests a deck that aims to uplift and energize, making it a dynamic tool for personal reflection and divination.

The artwork is digitally illustrated with a strong emphasis on vibrant, saturated colors and luminous effects, creating a high-contrast visual style. Each card features a central figure or scene rendered with clear lines and bold color blocking, often against backgrounds that glow with internal light. For example, The Moon card depicts a large, serene moon face against a deep blue, star-filled sky, with figures and animals silhouetted below, all outlined with a bright, almost neon glow. The overall aesthetic is modern and energetic, distinct from traditional painted or hand-drawn styles, and appears to follow Rider-Waite-Smith symbolism with its own unique visual flair.

This deck is well-suited for tarot enthusiasts who appreciate modern, digitally illustrated artwork with a vibrant color palette. It appeals to both beginners seeking an engaging and accessible entry into tarot, and experienced readers looking for a fresh, energetic interpretation of traditional archetypes. Collectors of unique art decks will also find its luminous aesthetic appealing.

Ipsos Malafaya created the Ipsos Arcanum Tarot with the intention of producing a vibrant and luminous deck that would be accessible to all levels of tarot readers. The successful Kickstarter campaign in 2023, raising $4,266 from 74 backers, indicates a strong community interest in Malafaya's artistic vision and approach to tarot.