Ephemere: A tarot deck by True Black

Ephemere is a 78-card tarot deck created by Arthur Wang, designed as a luxurious white and gold counterpart to his previous True Black Tarot. The deck emphasizes a high-end aesthetic, featuring hand-painted illustrations combined with foil stamping on each card. It aims to provide a spiritual successor that builds upon the foundational success and design principles of the True Black deck, offering a fresh yet familiar experience for collectors and readers.

Each Ephemere deck includes the full 78 cards, housed in a magnetic closure box, and comes with a little white booklet for guidance. The campaign successfully raised over $200,000 from more than 2,000 backers, indicating strong community interest in Wang's design approach and the luxurious production quality. The deck is positioned as both a functional reading tool and a collectible art object, appealing to those who appreciate premium materials and intricate design in their divination tools.

The design philosophy behind Ephemere, as with True Black, is rooted in the rich symbolism and hidden truths found within tarot imagery. Wang's background in illustration and product design informs the deck's aesthetic and user experience, ensuring both visual appeal and practical usability. The combination of hand-painted art and foil stamping suggests a detailed and tactile experience, making each card a small piece of art.

Based on the campaign description, the artwork for Ephemere is hand-painted and features foil stamping, specifically in a white and gold color scheme. This suggests a highly detailed and intricate visual style, where the hand-painted elements provide depth and texture, while the foil stamping adds a luxurious, reflective quality. The use of white and gold implies an elegant, possibly minimalist yet opulent aesthetic, focusing on contrast and refined details rather than a broad color spectrum. The emphasis on "luxurious" indicates a sophisticated and polished visual presentation.

This deck is ideal for tarot enthusiasts and collectors who prioritize luxurious production quality and elegant aesthetics. It will appeal to those who appreciate fine art and intricate details in their divination tools, particularly fans of the True Black Tarot seeking a complementary deck. Readers who value a sophisticated, high-end visual experience and are drawn to white and gold color palettes will find Ephemere particularly appealing.

Arthur Wang, the creator, grew up in NYC with a passion for illustration and design. He holds an undergraduate degree in Illustration from RIT and a Master's degree in Industrial Design from the Savannah College of Art and Design, and currently works full-time as a designer. His interest in the psychological and anthropological aspects of product design, combined with a desire to rekindle his love for painting, led him to create the True Black deck and its successor, Ephemere. He was drawn to tarot for its symbolism, imagery, stories, and hidden truths.